You have built a great website for your local business in Ontario. However, customers from other provinces like Alberta or British Columbia are not your target audience. Google's algorithm can help you reach your target customers. An SEO company in Canada can bring your business in front of people in the exact areas you are trying to reach.
Focus on your local SEO campaigns.
Google's algorithm reads location data, such as your address and Google My Business listing. Even the keywords you use on your website should target specific provinces. Use the right city or province names in your content, title, and URLs. Accuracy makes your chances better, as Google connects you with local customers.
Why optimize for mobile and map listings?
Canadians love using their mobile phones to search for nearby businesses. Secondly, the algorithm boosts businesses with correct Google Maps listings. If you have a shop in Vancouver, then your Google My Business page should show your exact address and business hours. Your listing will pop up when you search for coffee shops near me in your specific province.
How do we stay ahead of algorithm changes?
Algorithm change can affect businesses in specific provinces differently. When Google decides to focus more on mobile-friendliness, businesses that do not have it will see a drop in their local search rankings. Stay in the loop for Google updates so that your site stays optimized.
Bottom line
When your business depends on local customers, you need to learn how Google’s algorithm works. Use province-specific details on Google My Business. Stay updated on changes so that the right provinces find your business first. If you need expert guidance, you can consult the experts at SEO Resellers Canada. It is an award-winning SEO company in Canada.